Jesse Cramer is an engineer and an avid reader/writer. He runs the blog The Best Interest, which started as his creative outlet but gained recognition for explaining complex personal finance ideas in simple terms. Jesse discusses money basics, like your net worth targets by age or the most common unknowns in personal finance. He writes about successful behavioral concepts, like the Fulfillment Curve or learning the biggest lesson from the COVID-19 pandemic. Habits matter too. Developing the habit of tracking every expense with YNAB helped boost his savings rate to over 60% in 2019. Many of his posts have been directly influenced by his readers’ feedback. He says it’s the most fun part of writing his blog.