We recommend taking the time to fully fill out your profile with information about you and your shop, as this lets buyers know that a real person is making and selling the products.
The first step to listing your products for sale on Etsy is taking eye-catching photos. Online shopping is a visual experience, and taking professional, well-lit images will get your shop started on the right foot.
Start by investing in a simple lighting setup and background, or choose a well-lit area of your home. South and West facing windows in your home receive the best light during the day and can make for a great place to take your photos.
The power of Etsy as an online marketplace for sellers is the sheer number of buyers searching for products every day. The best way to harness this power is to create product listings using keywords that buyers are actively searching for.
Creating a searchable listing doesn't end at the product title. Writing a relevant, keyword-focused product description is another way to make sure potential buyers find your products.
Customers looking for a ceramic mug may search for coffee mug, ceramic mug handmade, ceramic mug no handle, ceramic mug set, etc. These are all excellent terms to sprinkle throughout your product description.
The search bar is a great place to start with ideas and, once your shop has been up and running for a while, Etsy provides a ton of data on what shoppers searched for when they found your listings.