Paris and Tyson Fury’s 8-year-old daughter Valencia is stepping into branded social-media content with a new collaboration promoting Superdrug’s Fantasy range.
Tyson announced the partnership in an Instagram video showing Valencia opening a large box of cosmetics, hair accessories and jewelry from the British retailer.
“Hi I’m Valencia Fury, I’m eight years old, and I am obsessed with makeup,” she said before describing Fantasy as a range “designed for kids like me.”
Tyson congratulated his daughter in the caption and wrote, “Congratulations to my baby girl Valencia on her collaboration with @superdrug she is made for it. my little Bette Davis.”
Valencia Unboxed Superdrug’s Fantasy Products
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Valencia presented much of the promotional video herself, showing viewers lip balms, hair accessories, jewelry and other items included in the package. She singled out a candy-floss-scented shampoo, saying it smelled “like heaven,” before encouraging viewers to visit their nearest Superdrug.
The retailer’s Fantasy range includes cosmetics and accessories such as lip glosses, eyeshadow palettes, highlighters, face gems, nail stickers, headbands and bracelets. Many of the products are priced between £1 and £3, with selected items advertised through multibuy offers.
Superdrug also places Fantasy products within its children’s shopping and gift categories. The range includes both beauty items and inexpensive accessories such as notebooks, keychains, eye masks and hairbands. Although some reports described the collaboration as Valencia launching a beauty range, the announcement shows her promoting Superdrug’s existing Fantasy products.
Valencia Has Already Appeared on the Family’s Netflix Series
Valencia, born in December 2017, is the fourth of Tyson and Paris’ seven children. She has regularly appeared in family photographs and videos as well as Netflix’s At Home With the Furys.
The reality series follows Tyson’s life outside the boxing ring and Paris’ efforts to manage their busy household. Both seasons are currently available on Netflix.